As part of its contribution towards achieving the KSA 2030 vision, stc announced in 2020 its intention to establish a digital hub for the region. stc has now created a new independent entity under the code name “MENAHub” which is launched as center3. The company has existing and planned assets, which will reach to a value of 2 Billion US dollars by the end of its first year of business.
center3 is the result of stc Group’s vision that the Kingdom of Saudi Arabia will be the heart of all international data connectivity crossing and connecting three continents (Europe, Asia and Africa) and a data center hub for the MENA region. The geographical position of KSA makes it the natural location for hosting content and cloud applications, serving not only the region but also all those countries that surround it. Hyperscalers, Gaming and Content providers, Cloud providers and Global International Carriers are all the natural beneficiaries of the integrated platform center3 is creating, which will enable them to better serve their regional customers with unparalleled flexibility and speed.
center3 value proposition is based on the tenets of agility, neutrality and providing to its customers a one-stop-shop for their hosting and connectivity requirements in the MENA region. By realizing internal efficiencies, driving economies of scale, focusing on cost efficiency, and by consolidating group assets and activities, center3 is stc group’s answer to the rapidly evolving regional market dynamics. With the rich background of stc, center3 has a solid market credibility offering to its customers an unparalleled experience and real “carrier neutrality”.
center3 has made running an ecologically sustainable business one of its guiding principles and has included such provisions in the forward requirements of its infrastructure including, and specifically, its new data centers. As part of its “business-as-usual” growth strategy centre3 will continue to invests in new submarine routes, new data centers both inside and outside KSA, and new international POPs, but it will also look forward to opportunities for inorganic growth.